Monday, May 01, 2006

A Hopeful Sign For Radio Advertisers


Retail Forward's Future Spending Index foresees stronger consumer spending in the month ahead. The index increased in April for the second month in a row, as the month-to-month increase indicates better growth than last year as well.

Steve Spiwak, an economist with Retail Forward, said "Despite fears of an impending slowdown, shoppers are telling us they plan to boost their spending in the near term primarily because they feel better about job prospects. What's encouraging is that the optimism is broad-based,... with all (shopper segments) expressing heightened optimism."

It's going to be a good spring as long as the best customers of our best customers mean what they are saying.

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